Troy Rashid

HEAD OF MARKETING TECHNOLOGY

Troy Rashid – MBA in International Business

Troy holds an MBA in business studies and is skilled in generating growth by transforming stagnant metrics into explosive growth. With over a decade of experience, he has developed and implemented consistent and robust marketing strategies, utilised marketing automation technology, executed strategic multi-channel initiatives to drive revenue, optimised customer retention through lifecycle optimisation, and made data-driven decisions through interactive dashboards and operational performance analysis to drive ROI.